Tashina Maria is a Swiss designer and Creative Director based in London, specialising in graphic design, branding, editorial design, and placemaking. Her work emphasises both aesthetics and the clear presentation of information.
From a young age, she has been fascinated and inspired by architecture, the places we live in, our surroundings, and the impact they have on us. This fascination seamlessly integrates into her professional life as a Creative Director for one of London's leading agencies in the property sector, collaborating with some of the world's largest real estate companies on regeneration projects across London and beyond.
In addition to her agency work, Tashina thrives as a freelancer, exploring the digital realm in novel ways that extend beyond traditional UI/UX design. She has a particular interest in creating brands that adeptly bridge the digital and physical worlds.
Tashina's journey in design began with her graduation as a Graphic Designer from GBSSG in 2015, whichwas swiftly followed by her relocation to London to advance her career in design.
In the dynamic world of branding, motion and animation have emerged as powerful tools for capturing audience attention and conveying messages in memorable ways. Delving into my personal journey with motion design in branding, this exploration spotlights a unique project that extended the application of motion beyond conventional dimensions, venturing from the digital realm into the physical world. It illustrates how this multidimensional approach can not only enhance the brand's digital presence but also has the potential to bring its identity to life through tangible experiences, aiming to create a cohesive and immersive brand story that transcends traditional boundaries.