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Marshmallow Laser Feast
Speech

ROBIN McNICHOLAS

London (Great Britain)

SPEECH
Developing Immersive Works in a Media Landscape in Flux 

As the XR scene crystallises, new creative opportunities and pitfalls are emerging for creative teams exploring the experiential sector. Robin McNicholas provides an insight into the working practices of London-based studio Marshmallow Laser Feast. 

Co-founder and Director of the award-winning creative studio Marshmallow Laser Feast, Robin has directed a myriad of immersive experiences, large-scale installations and live performances. His primary focus is on creating mixed reality storyworlds and developing narrative works for live virtual productions that explore tactile, multi-sensory interaction. In 2021 Robin directed Dream; a collaboration with The Royal Shakespeare Company, Philharmonia Orchestra, Epic Games + Manchester International Festival featuring Nick Cave. Robin’s latest project is MLF’s most ambitious project to date; the multi-sensory location-based experience Sweet Dreams; a collaboration with writer Simon Wroe & the BFI. 

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AFTER-LUNCH-BOOSTER, ONLINE

13:35 – 13:55

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